Success is a Result, Great Process is the Goal.

Team & Culture is unique because we believe that before you dive into building a website, marketing campaigns or other digital assets, it is essential to have a clear strategy in place that outlines your business goals and how your company will get from point A to point B. Once you know where you’re going and what you’re hoping to achieve, it is so much easier to build the tools to support the strategy rather than the other way around. This is why streamlining your process should be your number one goal, and the results will follow.

Below, we have described how we help to build your brand strategy and what to expect from our web development process. If you have any thoughts or questions about anything on (or not on) this page, don’t hesitate to drop us a line. You can also download both process sheets; yours to keep forever and ever.

Pick 6 Process- Web Development

Proposal- 1WK

First, we will get to know you and your business, learn about your vision and how we can help. Then, we will take it all in, organize our ideas and send you a proposal outlining the project details and pricing.

Creative- 1-2 WKs

Next, we get to know your market and the players in your space. We outline the key functions of your site and how they should work to maximize your goals. Then, we deliver a comprehensive creative brief. 

Site Map- 1WK

This is where we create a road map and wire frames for your site. We lay out each section and page down to the last detail. This includes the content blocks for which we will work with your team to fill in the blanks. 

Design- 2-4WKs

After that, we design the look and feel of the site and provide you with page mock-ups that show how the pages will display and how the content will fit in and compliment the design to meet best-practices for SEO. 

Build- 2-6WKs

Once you approve the design and content piece, we will get to work developing the site’s code for custom sites or customizing each section for a template site. From there, we will test and tweak until the site is ready to go. 

Go Live- 1WK

Woo Hoo! We are ready to release the site into the wild! Now, we commence the process of connecting your new site with your domain and server, do a final run-through, turn it on and blast off! …..Phew!

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Pick 6 Process- Brand Strategy


First, we will get to know you and your business, learn about your visions, challenges and any holes that exist. Then, we will take it all in, organize our ideas and provide you with a proposal.


Next, we get familiar with your market, your business, your goals and the players in your space. With the pre-planning in place, we will schedule a whiteboard meeting with you and your team for some major brainstorming.


Our brand strategists geek out with you in our signature whiteboard sesh. It’s here that we dig deep and help you to realize possibilities and work around potholes. Trust us, this session is a must-have before any new project!


Armed with sketches, ideas and raw possibilities, we digest it and noodle further on the discoveries from the whiteboard and begin to put the puzzle together. We plan the road map starting at the big picture and drill down until we hit pay-dirt.

Actionable Plan

Next, we meet again with you and the gang to present an actionable plan for going to market or reaching any other objectives for which you’re aiming. From here, we discuss execution and provide you with any resources to begin the quest!

Going Forward

Finally, we help you to execute the action items and work with you to develop the tools you need to achieve your business goals. Between our team of designers and programmers, we build beautiful and functional digital products made to order.

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